Merchandise

With the release of Persona 4, Atlus has also produced a line of merchandise, including action figures, published materials, toys and clothes. Atlus collaborated with the Japanese publishing company Enterbrain to publish the game's two strategy guides, an artbook detailing character and setting designs, as well a fan book called Persona Club P4 which included official artwork, fan art, as well as interviews with the design staff. Most items were only released in Japan, while other Japanese third-party manufacturers also produced figurines and toys. The action figures include a 1/8 scale PVC figurine of Yukiko Amagi as well as Teddie and Rise Kujikawa, produced by Alter. Licensed Atlus merchandise sold by Cospa includes Persona 4 t-shirts, tote bags, and the jacket and other accessories worn by the character Chie.

Udon recently announced that they will release an English edition of Enterbrain's Persona 4: Official Design Works artbook to be released May 8, 2012.